Kenan

Kenan 

Kenan 

Kenan 

Kenan 

Abdulghani

Abdulghani

Abdulghani

Abdulghani

Abdulghani

#background

#background

Background

Background

Background

Background

Background

Kenan is an Art Director with +9 years of experience in developing concept-driven imagery and stories that shape brands’ visual language and communications. 

Kenan is an Art Director with +9 years of experience in developing concept-driven imagery and stories that shape brands’ visual language and communications. 

Kenan is an Art Director with +9 years of experience in developing concept-driven imagery and stories that shape brands’ visual language and communications.

Kenan is an Art Director with +9 years of experience in developing concept-driven imagery and stories that shape brands’ visual language and communications. 

Kenan is an Art Director with +9 years of experience in developing concept-driven imagery and stories that shape brands’ visual language and communications. 

Kenan’s main passion is to realize visual ideas that suspend disbelief using 3D, photography, photo editing, or all of them combined. He’s also passionate about cybernetics (digital utopianism), trying new render engines, typography, storytelling, and tech.

Kenan’s main passion is to realize visual ideas that suspend disbelief using 3D, photography, photo editing, or all of them combined. He’s also passionate about cybernetics (digital utopianism), trying new render engines, typography, storytelling, and tech.

Kenan’s main passion is to realize visual ideas that suspend disbelief using 3D, photography, photo editing, or all of them combined. He’s also passionate about cybernetics (digital utopianism), trying new render engines, typography, storytelling, and tech.

Kenan’s main passion is to realize visual ideas that suspend disbelief using 3D, photography, photo editing, or all of them combined. He’s also passionate about cybernetics (digital utopianism), trying new render engines, typography, storytelling, and tech.

Kenan’s main passion is to realize visual ideas that suspend disbelief using 3D, photography, photo editing, or all of them combined. He’s also passionate about cybernetics (digital utopianism), trying new render engines, typography, storytelling, and tech.

Kenan is nimble with an agile mindset. He loves to collaborate with teams that bring in new knowledge & materialize outcomes quickly and efficiently.

Kenan is nimble with an agile mindset. He loves to collaborate with teams that bring in new knowledge & materialize outcomes quickly and efficiently.

Kenan is nimble with an agile mindset. He loves to collaborate with teams that bring in new knowledge & materialize outcomes quickly and efficiently.

Kenan is nimble with an agile mindset. He loves to collaborate with teams that bring in new knowledge & materialize outcomes quickly and efficiently.

Kenan is nimble with an agile mindset. He loves to collaborate with teams that bring in new knowledge & materialize outcomes quickly and efficiently.

Education

Education

Education

Education

Education

Kenan he holds a Bachelor of Arts in English Literature and a Master of Arts in Media Studies; New Media and Digital Culture from the University of Amsterdam. His master thesis was entitled: Unravelling what is masquerading as propaganda in new media platforms. It received a distinction grade. His thesis is a theoretical exploration of what influences the behaviours and alters the decision-making of citizens of the Internet.

Kenan he holds a Bachelor of Arts in English Literature and a Master of Arts in Media Studies; New Media and Digital Culture. His master thesis was entitled: Unravelling what is masquerading as propaganda in new media platforms. It received a distinction grade. His thesis is a theoretical exploration of what influences the behaviours and alters the decision-making of citizens of the Internet.

Kenan he holds a Bachelor of Arts in English Literature and a Master of Arts in Media Studies; New Media and Digital Culture. His master thesis was entitled: Unravelling what is masquerading as propaganda in new media platforms. It received a distinction grade. His thesis is a theoretical exploration of what influences the behaviours and alters the decision-making of citizens of the Internet.

Kenan he holds a Bachelor of Arts in English Literature and a Master of Arts in Media Studies; New Media and Digital Culture. His master thesis was entitled: Unravelling what is masquerading as propaganda in new media platforms. It received a distinction grade. His thesis is a theoretical exploration of what influences the behaviours and alters the decision-making of citizens of the Internet.

Kenan he holds a Bachelor of Arts in English Literature and a Master of Arts in Media Studies; New Media and Digital Culture. His master thesis was entitled: Unravelling what is masquerading as propaganda in new media platforms. It received a distinction grade. His thesis is a theoretical exploration of what influences the behaviours and alters the decision-making of citizens of the Internet.

He also studied for a year in the Master program Digital Narratives at Internationale Filmschule-Köln in Geramny.

He also studied for a year in the Master program Digital Narratives at Internationale Filmschule-Köln in Geramny.

He also studied for a year in the Master program Digital Narratives at Internationale Filmschule-Köln in Geramny.

He also studied for a year in the Master program Digital Narratives at Internationale Filmschule-Köln in Geramny.

He also studied for a year in the Master program Digital Narratives at Internationale Filmschule-Köln in Geramny.

#workexperience

#workexperience

Work Experience

Work Experience

Work Experience

Work Experience

Work Experience

01.
01.
01.
01.
01.

In Comms

In Comms

In Comms

In Comms

In Comms

Jeddah / Saudi Arabia

Jeddah / Saudi Arabia

Jeddah / Saudi Arabia

Jeddah / Saudi Arabia

Jeddah / Saudi Arabia

Senior

Senior

Senior

Senior

Senior

Art Director.

Art Director.

Art Director.

Art Director.

Art Director.

TANGIBLE MILESTONES:

TANGIBLE MILESTONES:

TANGIBLE MILESTONES:

TANGIBLE MILESTONES:

TANGIBLE MILESTONES:

Instilled a human-centric approach to Big Ideas, ensuring target audiences are at the heart of an idea. The method relies heavily on integrating audiences in the created campaigns. This approach led to winning many global clients such as Toyota & Bupa, and was implemented in clients’ work such as Johnson Controls. This strategy reduced costs since it didn’t require professional talents, generated earned media through WOM of the featured audiences, and increased brand loyalty. 

Instilled a human-centric approach to Big Ideas, ensuring target audiences are at the heart of an idea. The method relies heavily on integrating audiences in the created campaigns. This approach led to winning many global clients such as Toyota & Bupa, and was implemented in clients’ work such as Johnson Controls. This strategy reduced costs since it didn’t require professional talents, generated earned media through WOM of the featured audiences, and increased brand loyalty. 

Instilled a human-centric approach to Big Ideas, ensuring target audiences are at the heart of an idea. The method relies heavily on integrating audiences in the created campaigns. This approach led to winning many global clients such as Toyota & Bupa, and was implemented in clients’ work such as Johnson Controls. This strategy reduced costs since it didn’t require professional talents, generated earned media through WOM of the featured audiences, and increased brand loyalty. 

Instilled a human-centric approach to Big Ideas, ensuring target audiences are at the heart of an idea. The method relies heavily on integrating audiences in the created campaigns. This approach led to winning many global clients such as Toyota & Bupa, and was implemented in clients’ work such as Johnson Controls. This strategy reduced costs since it didn’t require professional talents, generated earned media through WOM of the featured audiences, and increased brand loyalty. 

Instilled a human-centric approach to Big Ideas, ensuring target audiences are at the heart of an idea. The method relies heavily on integrating audiences in the created campaigns. This approach led to winning many global clients such as Toyota & Bupa, and was implemented in clients’ work such as Johnson Controls. This strategy reduced costs since it didn’t require professional talents, generated earned media through WOM of the featured audiences, and increased brand loyalty. 

02.
02.
02.
02.
02.

TBWA

TBWA

TBWA

TBWA

TBWA

Jeddah / Saudi Arabia

Jeddah / Saudi Arabia

Jeddah / Saudi Arabia

Jeddah / Saudi Arabia

Jeddah / Saudi Arabia

Art

Art

Art

Director.

Director.

Director.

TANGIBLE MILESTONES:

TANGIBLE MILESTONES:

TANGIBLE MILESTONES:

TANGIBLE MILESTONES:

TANGIBLE MILESTONES:

Managed the biggest retail account in the MENA Region. Focused on creating engaging & creative experiences for consumers in the retailer’s 186 stores by pushing the boundaries of how retailers can activate a promotion or a product, innovation, and creative messaging. Launched a promotion which revenue amounted to $2.9 billion.
 

Managed the biggest retail account in the MENA Region. Focused on creating engaging & creative experiences for consumers in the retailer’s 186 stores by pushing the boundaries of how retailers can activate a promotion or a product, innovation, and creative messaging. Launched a promotion which revenue amounted to $2.9 billion.
 

Managed the biggest retail account in the MENA Region. Focused on creating engaging & creative experiences for consumers in the retailer’s 186 stores by pushing the boundaries of how retailers can activate a promotion or a product, innovation, and creative messaging. Launched a promotion which revenue amounted to $2.9 billion.
 

Managed the biggest retail account in the MENA Region. Focused on creating engaging & creative experiences for consumers in the retailer’s 186 stores by pushing the boundaries of how retailers can activate a promotion or a product, innovation, and creative messaging. Launched a promotion which revenue amounted to $2.9 billion.
 

Managed the biggest retail account in the MENA Region. Focused on creating engaging & creative experiences for consumers in the retailer’s 186 stores by pushing the boundaries of how retailers can activate a promotion or a product, innovation, and creative messaging. Launched a promotion which revenue amounted to $2.9 billion.
 

03.
03.
03.
03.
03.

McCann

McCann

McCann

McCann

McCann

Jeddah / Saudi Arabia

Jeddah / Saudi Arabia

Jeddah / Saudi Arabia

Jeddah / Saudi Arabia

Jeddah / Saudi Arabia

Art

Art

Art

Director.

Director.

Director.

TANGIBLE MILESTONES:

TANGIBLE MILESTONES:

TANGIBLE MILESTONES:

TANGIBLE MILESTONES:

TANGIBLE MILESTONES:

Launched multiple campaigns for National Commercial Bank; the largest bank in Saudi Arabia. 

Launched multiple campaigns for National Commercial Bank; the largest bank in Saudi Arabia. 

Launched multiple campaigns for National Commercial Bank; the largest bank in Saudi Arabia. 

Launched multiple campaigns for National Commercial Bank; the largest bank in Saudi Arabia. 

Launched multiple campaigns for National Commercial Bank; the largest bank in Saudi Arabia. 

#expertise

Expertise

Expertise

Expertise

Expertise

Expertise

Conception & Ideation / Digital Media & Products / Audience-Centric Ideas / Art Direction / Creative Direction / Concept Development / HTML & CSS / Brand Systems / Graphic, 3D, Information, Editorial Design / Brand Building / Transmedia & Digital Storytelling.
 

Conception & Ideation / Digital Media & Products / Audience-Centric Ideas / Art Direction / Creative Direction / Concept Development / HTML & CSS / Brand Systems / Graphic, 3D, Information, Editorial Design / Brand Building / Transmedia & Digital Storytelling.
 

Conception & Ideation / Digital Media & Products / Audience-Centric Ideas / Art Direction / Creative Direction / Concept Development / HTML & CSS / Brand Systems / Graphic, 3D, Information, Editorial Design / Brand Building / Transmedia & Digital Storytelling.
 

Conception & Ideation / Digital Media & Products Audience-Centric Ideas / Art Direction / Creative Direction / Concept Development / HTML & CSS / Brand Systems / Graphic, 3D, Information, Editorial Design / Transmedia & Digital Storytelling.
 

Conception & Ideation / Digital Media & Products / Audience-Centric Ideas / Art Direction / Creative Direction / Concept Development / HTML & CSS / Brand Systems / Graphic, 3D, Information, Editorial Design / Brand Building / Transmedia & Digital Storytelling.
 

For business inquiries, work opportunities, and general questions:

For business inquiries, work opportunities, and general questions:

For business inquiries, work opportunities, and general questions:

For business inquiries, work opportunities, and general questions:

For business inquiries, work opportunities, and general questions:

Available for local, global, and on-site projects in the Netherlands.

Available for local, global, and on-site projects in the Netherlands.

Available for local, global, and on-site projects in the Netherlands.

Available for local, global, and on-site projects in the Netherlands.

Available for local, global, and on-site projects in the Netherlands.

LOCATION
LOCATION
LOCATION
LOCATION
LOCATION

Amsterdam, The Netherlands

Amsterdam, The Netherlands

Amsterdam, The Netherlands

Amsterdam, The Netherlands

Amsterdam, The Netherlands

© Kenan Abdulghani 2019—Amsterdam.

© Kenan Abdulghani 2019—Amsterdam.

© Kenan Abdulghani 2019—Amsterdam.

© Kenan Abdulghani 2019—Amsterdam.

© Kenan Abdulghani 2019—Amsterdam.